The Nuffield Trust

The Nuffield Trust is an independent health think tank. It aims to improve the quality of health care in the UK by providing evidence-based research and policy analysis and informing and generating debate.

The organisation aims to help achieve a high quality health and social care system that improves the health and care of people in the UK.

Home page

Tabbed landing page template

Research & content pages

Search results page

Design system

A design system was created to better indicate sections and content relationships.

Visual information architecture

A set of backgrounds based on geometric shapes was created to be used for each site section.

The backgrounds are used at the top-of-page banner area, along with the page title and description.

All pages under a section inherit the same banner.


Page structure

Secondary colours


A distinct background, in 4 different colours, was created to be used exclusively with spotlight content.

Spotlights are thematic collections of content living across the entire website, presented as a group on the home and landing pages.

When a content page is part of a spotlight, it retains the banner image used on the section it lives under, but inherits the spotlight colour.

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Institute for Public Policy Research

Digital  •  Website  •  Think Tank